WOO COO Willy: Differentiated strategies drive innovation, optimistic about the integration prospects of Decentralized Finance and AI.

Recently, a cryptocurrency news platform interviewed WOO's Chief Operating Officer, Willy. In the face of fierce competition in the crypto market, WOO has chosen to achieve differentiation through innovation. Particularly in its latest launched social trading product, unique features such as reverse copy trading have been introduced, aiming to provide users with more flexible risk management and profit distribution solutions. In addition, WOO has also demonstrated its commitment to promoting the healthy development of the market by adjusting its token economic model and improving liquidity solutions.

In the interview, Willy emphasized the importance of integrating AI technology to simplify DeFi operations in order to enhance user experience. He believes that the fusion of AI and cryptocurrency should not remain just a conceptual hype, but should become a driving force for industry progress. However, he also pointed out that the balance between centralization and decentralization faced when integrating AI with the crypto world will be a major challenge in the future.

The following are the main points of the interview:

Q: Could you briefly introduce yourself and WOO's business layout?

A: I am Willy, serving as COO at WOO. WOO has two main products: the centralized exchange WOO X and the decentralized exchange WOOFi. Together, they have a daily trading volume of around $700 million to $1 billion. WOO X focuses on social trading, targeting professional traders. WOOFi specializes in cross-chain Swap, supporting 11 EVM chains and soon to support Solana. Our decentralized contract trading has performed well in the past six months, with a market share of about 3%. The WOO token has been online for over three years and is listed on mainstream exchanges.

I personally come from a Web2 background and have founded two companies, one of which has been successfully sold. After entering the crypto field, I got to know the founder of WOO through a friend's introduction, started collaborating, and gradually began managing WOO's products and business, and it has been two and a half years so far.

Q: What is the reason for WOO X to launch social trading products? What are the features and advantages of your products compared to other CEX?

A: We do not want to simply replicate our competitors, but rather focus on user pain points. Social trading is a two-sided platform, and we have found that signal providers face significant pressure. Many excellent traders are reluctant to provide signals due to the pressure of maintaining good performance 24/7. In response, we have introduced the "reverse copy trading" feature to alleviate the pressure on signal providers while giving more choices to copy traders.

In addition, we provide flexible risk management tools. Users can adjust the copy trading ratio and set stop-losses for different trading pairs. We have also optimized the profit-sharing mechanism to ensure fairness and reasonableness.

The difference between social trading and copy trading lies in the former's greater emphasis on social elements, which may evolve into a kind of social game. It not only includes rational market analysis but also the irrational factors related to KOLs or lead traders, and this complexity requires further exploration.

Q: Why has WOO recently locked approximately 20% of its token supply? How do you view the issue of the current token inflation cycle being mismatched with the project's development?

A: Many new coins in the market have the problems of high fully circulating market value, low circulation rate, and significant selling pressure. WOO, as an earlier project, has not faced this issue. We aim to position ourselves on the side of fundamentals, so we have adjusted our economic model. First, we have reduced the inflation rate, which will be below 4% by 2025. Second, we have locked a portion of the tokens via smart contracts, which will only be released when specific conditions are met, to communicate our long-term development goals to the community.

We place great importance on the fundamentals and income situation of the project, which is also the original intention behind these adjustments.

Q: What measures has WOO taken in response to the current liquidity crisis in the cryptocurrency market?

A: In terms of liquidity, we collaborate with more than half of the top 15 market makers. On WOO X, we have the DMM program, covering both large and small currencies as well as contract trading. On WOOFi, we have implemented several optimizations at the technical level, such as supporting multi-chain SPMM. We have a deep collaboration with Orderly, utilizing its excellent liquidity and technical infrastructure.

I believe that the social trading feature will further enhance our liquidity, as this type of trading flow is attractive to market makers. This is an important direction for our future liquidity development.

Q: Which sectors do you see potential for development? What is WOO's business focus and development direction?

A: Personally, I am optimistic about the three sectors of Decentralized Finance, AI, and Social. DeFi is our current focus. The value of AI does not lie in hyping concepts, but in how it simplifies crypto operations and lowers the entry barrier. In the future, the combination of AI and crypto may face controversies regarding centralization and decentralization.

In the social field, simply copying the Web2 model or adding the concept of SocialFi is meaningless. I believe the future direction of development is from human-to-human interaction to human-to-machine interaction, and then to machine-to-machine interaction. Each person may have multiple AI agents, and the interactions between these agents will create new social forms, including monetary and social feedback.

Q: What are the upcoming plans for WOO? What is your view on the market trend?

A: We will continue to deepen social trading features, improve the Decentralized Finance trading experience and cross-chain capabilities. We are also exploring how to apply AI technology to trading products, simplifying DeFi operations, and providing traders with market intelligence and data support. These projects have already been launched, and products will be presented soon.

Regarding market trends, I believe the key lies in continuous technological innovation and product experience optimization. If we can see breakthroughs in these areas, the market outlook will be more optimistic. Currently, the "homogeneous competition" in the market is driving all parties to pursue differentiation and optimization, which is a positive signal. Ultimately, the development of the market still needs to return to fundamentals.